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Concentration

The mission of the hospitality management program is to deliver a world-class education by preparing students with the most relevant knowledge, skills and experiences so that upon graduation they may advance to meaningful careers within the hospitality industry in the Coachella Valley, Inland Empire and beyond.

Hospitality Management Concentration (18 Units)

Course Number Course Name Unit(s)

MKTG 1600

Restaurant Management

3

MKTG 2500

Hospitality and Tourism Management

3

MKTG 3600

Meetings and Event Planning 

3

MKTG 4500

Hotel Operations Tactics and Strategies

3

HRM 4550

Human Resource Management

3

MKTG 5750 Hospitality Internship One (75 hours)   1
MKTG 5752 Hospitality Internship Two (150 hours)   2
Total Units   18

Students are encouraged to achieve 400 hours of experiential learning though various co- and extra-curricular activities that include field trips, Business Club activities and the annual scholarship event and study abroad trip.

Highly Recommended from the Upper Division Breadth Electives:

  • FIN 3002 Finance II will include hospitality revenue management content and certification exam prep for the Certified Hotel Analytics Exam (CHIA).

Highly Recommended from the Free Electives Area:

  • MKTG 4750 Digital Marketing Strategies
  • ENTR 5430 Ideation and Creative Problem Solving