CSUSB Alert: Power has been restored to the San Bernardino campus; normal operations will resume Friday, July 26th.

Power to the San Bernardino campus has been restored as of 9:55 a.m. Normal campus operations will resume Friday, July 26th. Essential staff with questions on whether to report should contact their appropriate administrator. Facilities Management will be working to check all building systems including HVAC, elevators and fire alarms. If power has not been restored in your work area when you return, please report that to Facilities Planning and Management at (909) 537-5175. The Palm Desert Campus remains open and operational.

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Academic Preparation

Students desiring a career in Marketing may enroll at CSUSB in an Administration Major and a Marketing, Sports & Entertainment Marketing, International Business or Hospitality Management Concentration.

 

Requirements for the B.A. in Administration (74 Units)

*MKTG 3050: Marketing Principles is an upper-division core requirement

Lower-division core requirements (23)

  • ACCT 2110: Introductory Accounting I (3)
  • ACCT 2120: Introductory Accounting II (3)
  • ADMN 1500: Introduction to Administration (1)
  • ADMN 2100: Applied Business Statistics (3)
  • ECON 2201: Principles of Microeconomics (3)
  • ECON 2202: Principles of Macroeconomics (3) *Satisfies GE Category D3
  • IST 1110: Introduction to Information Technology (1)
  • MGMT 2300: Legal Environment of Organizations (3)

Choose three (3) units from the following courses: *Satisfies GE category B4

  • MATH 1301: Modeling with Functions
  • MATH 1401: Accelerated Preparation for Calculus
  • MATH 1601: Modeling with Calculus
  • MATH 2210: Calculus I

Upper-division core requirements (23)

  • FIN 3001: Finance I (3)
  • IST 3110: Management of Information Technology (3)
  • MGMT 3020: Organizational Behavior (3)
  • MGMT 3500: Applied Communication (3)
  • MGMT 3900: Principles of Strategy (2)
  • MKTG 3050: Marketing Principles (3)
  • PA 3150: Society, Business, & Global Governance (3) *Satisfies GE category D4
  • SCM 3040: Principles of Supply Chain Management (3)

Breadth Electives (10)

Choose (9) units from the following:

  • ENTR 3000: Entrepreneurship and Innovation
  • FIN 3002: Finance II
  • MKTG 3160: Research Methods
  • PA 3050: Organizations in Multicultural and Diverse Societies
  • ADMN 4900: Administration Capstone (1)