The Visual Identity Manual demonstrates how to correctly use the university’s visual identity package (official logo and sub-identity logos). It serves as a valuable reference tool to help you better understand how campus departments/units fit in the overall identity architecture of the university, which helps ensure quality, consistency and a unified visual brand identity.
Its purpose is to guide you in creating and strengthening our branding efforts. While the
The Visual Identity Manual includes information about:
- The university name, logos and seal, along with the proper use of each;
- The overall identity architecture of the university and where campus departments/units fit in;
- How to request logo files and obtain approval from Strategic Communication;
General questions about these guidelines and use of the marks should be directed to the Office of Strategic Communication at (909) 537-5007 or email firstname.lastname@example.org.