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Students from the Department of Art at Cal State San Bernardino took home 31 ADDY Awards, including three gold awards, from the American Advertising Federation Inland Empire Chapter’s Awards Gala — the most this year by any one school in the student competition.
“The student competition was the 13th largest student advertising competition in the nation, with 109 entries from seven colleges or universities,” the AAF Inland Chapter said. CSUSB’s 31 awards was followed by The Art Institute of California–Inland Empire with 29 awards; California Baptist University, 14 awards; Mt. San Antonio College, nine awards; Platt College, five; and the University of Redlands, one.
“Each year we are so proud of the work our students produce, and the Addy Awards provide an excellent venue to showcase their pieces,” said Andrew Oakes, assistant professor of graphic design at CSUSB. “It's rare that students are able get their work in front of the region’s most influential industry professionals, and this event is a perfect opportunity. We were especially fortunate this year to bring home a fair number of awards. It is a testament to the hard work of our students and their professors.”
The awards gala took place on March 9 at the Mission Inn Hotel and Spa in Riverside. The annual event recognizes and honors the top advertising work, in professional and student competitions, created in the Inland Empire counties of San Bernardino and Riverside during 2017.
The American Advertising Awards Inland Empire Competition is part of the national American Advertising Awards, the world’s largest advertising competition with about 40,000 professional entries in almost 200 local competitions and about 5,000 student entries.
Winners in the local competitions move on to compete in one of 15 district competitions for the right to make it to the national finals. Both the professional and student gold winners in the Inland Empire will move on to compete against the professional and student gold winners in the American Advertising Awards District 15 competition against the winners from the Los Angeles, Orange County, Palm Springs, San Diego, Las Vegas and Coastal California (San Luis Obispo, Santa Barbara, Ventura counties) competitions.
Here is the list of CSUSB winners:
Gold Awards (three)
Frank Arvizu Category: Illustration | SingleEntry name: Monsters
Jessica T. Moc Category: Integrated Brand Identity Campaign | CampaignEntry name: Baze Animal Clinic
Silver Awards (12)
Noemi OchoaCategory: PackagingEntry name : Chocolat Bonnat
Annery SanchezCategory: PackagingEntry name: Traditional Medicinals Tea
Bliss GrayCategory: Book designEntry name: Experimental Type Book
John McDermottCategory: Poster | SingleEntry name: Poster Mailer/Scram Magazine
Kady NubiaCategory: Poster | CampaignEntry name: Snow Day
Bliss GrayCategory: Consumer CampaignEntry name: Visit Canyonlands
Bliss GrayCategory: Consumer CampaignEntry name: Love Water. Save Water.
Chris CampbellCategory: Integrated Brand Identity Campaign | CampaignEntry name: Mindfulness and Communication
Bliss GrayCategory: Integrated Brand Identity Campaign | CampaignEntry name: Greetings From Salton Sea
Christopher NunneryCategory: Illustration | SingleEntry name: Deviled Egg
Delia MejiaCategory: Illustration | SingleEntry name: Gianoussopoulos
Tori ChurchCategory: Still Photography - Digitally Enhanced, SingleEntry name: War Paint
Bronze Awards (16)
Julio Cesar BernardoCategory: PackagingEntry name: Lucas Spicy Candy
Chris CampbellCategory: PackagingEntry name: Firestone Walker Beer Packaging
Bliss GrayCategory: Special Event Materials (Invitations, Announcements, Cards, Etc.)Event name: Darwin Day Poster
Nicole RodriguezCategory: Book DesignEntry name: Futura
Dulce GalindoCategory: Poster | SingleEntry name: Aimser Fest
Chelsea Henson, Thania FloresCategory: Poster | SingleEntry name : Urinetown Popart
Tori Jeanette ChurchCategory: Poster | SingleEntry name: International Market Night
Annery SanchezCategory: Poster | SingleEntry name: CSUSB MFA Poster
Frank Paublo TagabanCategory: Integrated Advertising | B-to-B CampaignEntry name: Death Valley National Park
Brian Jaime Cedeno, Logo Geek CommunityCategory: Integrated Brand Identity Campaign | CampaignEntry name: Legacy Electric | Branding Campaign
Frank Paublo TagabanCategory: Integrated Brand Identity Campaign | CampaignEntry name: City of San Bernardino Arts Fest
Dulce GalindoCategory: Logo DesignEntry name: Galindo Designs
Nicholas AcevesCategory: Logo DesignEntry name: Salton Sea
Tiffany Calles:Category: Logo DesignEntry name: Kyoto, Japan Logo Concept
Beatrice EstaneroCategory: Illustration | SingleEntry name: Super Smash Bros.
Beatrice EstaneroCategory: Illustration | SingleEvent name: Feminist Comedy Night
The award book with the list of winners from the gala may be found online at American Advertising Federation Inland Empire Award Book.
The students’ awards were in addition to the honors earned by Coyote Advertising, an on-campus multimedia training facility with a mission to prepare CSUSB students for 21st century media leadership positions. Competing in the professional category, Coyote Advertising won one gold award, three silver awards and six bronze awards.