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MKTG - Cal Med Physicians and Surgeons

MKTG - Cal Med Physicians and Surgeons

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ORGANIZATION NAME: Cal Med Physicians and Surgeons
INTERNSHIP TITLE: Social Media Content Intern
HOURS PER WEEK: 5-10
WORK SCHEDULE: In-person. In-person attendance is required to film content.
WAGE: Unpaid/course credit (ADMN 5753; students must enroll to participate)
 
EMPLOYMENT START DATE: January/February (Spring 2026)
 
COMPANY OVERVIEW: Cal Med Surgery Center is offering an exciting opportunity for a driven and creative Social Media Content Intern who is interested in gaining real-world experience within a professional medical clinic setting. This internship is best suited for someone who enjoys digital content creation and wants hands-on exposure to healthcare marketing and communications. This position is open for business, marketing and creative students.
 
The intern will support our marketing efforts by developing short-form video content for social platforms such as Instagram and TikTok, focusing on patient education, behind-the-scenes clinic life, physician spotlights, community outreach, and overall brand awareness, while always maintaining professionalism and patient privacy standards.
 
RESPONSIBILITIES:
  • Develop, record, and produce engaging short-form video content for platforms such as Instagram Reels and TikTok that reflect Cal Med’s brand standards and messaging.
  • Monitor emerging social media trends and thoughtfully adapt them for use in a healthcare setting.
  • Visit our Colton facility one to two times per week to capture on-site content.
  • Work closely with the Cal Med team to generate creative concepts that connect with our audience.
  • Track content performance and provide insights to enhance engagement and guide future content strategies.
REQUIREMENTS: 
  • Demonstrated experience creating short-form video content for platforms such as TikTok and Instagram Reels; samples or portfolio links are encouraged.
  • Ability to understand and align content with Cal Med’s brand identity and target audience.
  • Reliable transportation and availability to visit the facility for on-site content creation.
  • Working knowledge of video editing tools (e.g., CapCut, InShot, or similar platforms, please mention your preferred tools in your introductory email).
  • Strong storytelling skills with a focus on education, clarity, and professionalism in a healthcare setting.
Although this is an unpaid internship, it offers valuable hands-on experience for aspiring content creators seeking to expand their portfolio, develop professional skills, and gain exposure within a local healthcare organization.
 
APPLICATION DETAILS: Send an email of interest and resume to Jessica Chavez: jessicac@csusb.edu - please note: Cal Med Internship in the subject line. 
 
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