Community Member Amplification Toolkit
For Friday, October 3, 2025
LEAD Summit XIV
Telling Our Stories – Our Way, Our Voice: Latino Representation in the Arts, Media, and Education
Dear Community Member,
The upcoming conference, Latino Education and Advocacy Days (LEAD), scheduled for October 3, 2025, will take place at the Santos Manuel Student Union South of California State University, San Bernardino (CSUSB).
LEAD aims to raise awareness about the pressing challenges confronting Latino education. It seeks to empower teachers, administrators, leaders, and students within our communities by fostering intellectual, cultural, and personal growth. The event's mission is to highlight the urgency of the current education crisis and provide a platform for dialogue and innovation.
This year’s theme — Telling Our Stories – Our Way, Our Voice: Latino Representation in the Arts, Media, and Education — focuses on reclaiming and amplifying Latino narratives across cultural, educational, and media spaces. We explore how authentic representation shapes identities, challenges stereotypes, and strengthens our democracy.
While all presentations will be conducted in English, proficient interpreters will be available throughout the day to provide simultaneous Spanish translation.
For more details, please visit: https://www.csusb.edu/lead-summit
Thank you for considering this important information. Your assistance in sharing it on your social media channels is sincerely appreciated.
See below for the amplification guidance for sharing on social media:
We invite you to:
- Promote the event: Use content from this document to post from your social media account. Links to share:
- Facebook: https://www.facebook.com/LEADProjects/
- Twitter / X: https://twitter.com/leadcsusb
- Instagram: https://www.instagram.com/leadprojects/
- LEAD Summit Event Registration: https://lp.constantcontactpages.com/ev/reg/rmwe39s
- LEAD Summit Website (for details/updates): https://www.csusb.edu/lead-summit
- Follow and share content and social media posts from @leadprojects and @leadcsusb
- Use these handles/hashtags:
- Handles:
@leadprojects(Facebook, Instagram),@leadcsusb(Twitter/X, YouTube) - Hashtags:
#LEAD2025
- Handles:
LEAD Summit Social Media Handles:
- Facebook - @leadprojects
- Twitter / X - @leadcsusb
- Youtube - @leadcsusb
- Instagram - @leadprojects
- Hashtags - #LEAD2025
Social Media Calendar
(Post Assets such as photos and videos will be available in the Social Media Calendar Folder). These assets will be updated in their respective folders as we approach their scheduled posting dates.
Week 1: September 8 – September 14 — POST ON 9/8 (Mon)
Type: Photo Post (Flyer or branded countdown)
Caption (EN): 🗓️ The countdown begins! Just a few weeks until LEAD Summit XIV — Friday, October 3, 2025 at CSUSB. ✨ Theme: “Telling Our Stories – Our Way, Our Voice: Latino Representation in the Arts, Media, and Education.” 📍 Santos Manuel Student Union – South | ⏰ 8:00 AM–2:00 PM 🎧 Spanish interpretation all day | 🚗 Complimentary Parking: Lot D (Preferred) Secure your spot today! 🔗 [Insert official registration link]
Caption (ES): 🗓️ ¡Empieza la cuenta regresiva! Faltan pocas semanas para la Cumbre LEAD XIV — viernes 3 de octubre de 2025 en CSUSB. ✨ Tema: “Contando Nuestras Historias – A Nuestra Manera, Con Nuestra Voz: Representación Latina en las Artes, los Medios y la Educación.” 📍 Santos Manuel Student Union – South | ⏰ 8:00 AM–2:00 PM 🎧 Interpretación al español todo el día | 🚗 Estacionamiento de cortesía: Lote D (Preferente) ¡Asegure su lugar hoy! 🔗 [Inserte enlace de registro]
Suggested Hashtags: #LEADSummit #LEADSummitXIV #CSUSB #LatinoEducation #RepresentationMatters #OurWayOurVoice
Week 2: September 15 – September 21 — POST ON 9/16 (Tue)
Type: Photo Post (Theme spotlight graphic or image from prior summits)
Caption (EN): 🎙️ Theme Spotlight: Our Way, Our Voice From poetry and murals to hip hop, corridos, and testimonios — Latino storytelling belongs at the center of classrooms, museums, and media. Representation isn’t a bonus; it’s the path to equity, belonging, and truth. Join us as we reclaim and celebrate our narratives. 🗓️ Fri, Oct 3 | 📍 CSUSB | ⏰ 8:00 AM–2:00 PM 🔗 Register: [Insert link]
Caption (ES): 🎙️ Tema en foco: A Nuestra Manera, Con Nuestra Voz De la poesía y los murales al hip hop, los corridos y los testimonios — las historias latinas pertenecen al centro del aula, los museos y los medios. La representación no es opcional; es el camino hacia la equidad, la pertenencia y la verdad. Acompáñanos a recuperar y celebrar nuestras narrativas. 🗓️ Vie, 3 de oct. | 📍 CSUSB | ⏰ 8:00 AM–2:00 PM 🔗 Registro: [Inserte enlace]
Suggested Hashtags: #OurWayOurVoice #Storytelling #LatinxArt #ChicanoStudies #EthnicStudies #LEADSummit
Bonus post in Week 2 — POST ON 9/19 (Fri)
Type: Photo Post (Sponsors/partners collage or logo slate)
Caption (EN): 🌟 Thank you to our partners & sponsors! Your support powers LEAD Summit XIV and advances equity in education. Together, we uplift stories, build community, and create change. 🔗 Learn more / Register: [Insert link]
Caption (ES): 🌟 ¡Gracias a nuestros socios y patrocinadores! Su apoyo impulsa la Cumbre LEAD XIV y promueve la equidad en la educación. Juntos elevamos historias, construimos comunidad y generamos cambio. 🔗 Más información / Registro: [Inserte enlace]
Suggested Hashtags: #Gracias #CommunityPartners #EducationEquity #CSUSB #LEADSummitSupporters
Week 3: September 22 – September 28 — POST ON 9/23 (Tue)
Type: Photo Post — Speaker Spotlight (Henry “Hen-Gee” Garcia portrait or graphic)
Caption (EN): 🎤 Morning Featured Speaker (9:45 AM): Henry “Hen-Gee” Garcia Afro-Latino pioneer of West Coast hip hop. From Rhyme Syndicate to mentoring youth, Hen-Gee champions bilingual lyricism, community power, and cultural representation. Session: “The Afro-Latino Foundations of West Coast Hip Hop” 🗓️ Fri, Oct 3 | 📍 CSUSB | 🎧 Spanish interpretation available 🔗 Register: [Insert link]
Caption (ES): 🎤 Conferencista destacado de la mañana (9:45 AM): Henry “Hen-Gee” Garcia Pionero afrolatino del hip hop de la Costa Oeste. De Rhyme Syndicate al trabajo con jóvenes, Hen-Gee impulsa el lirismo bilingüe, el poder comunitario y la representación cultural. Sesión: “Los fundamentos afrolatinos del hip hop en la Costa Oeste” 🗓️ Vie, 3 de oct. | 📍 CSUSB | 🎧 Interpretación en español disponible 🔗 Registro: [Inserte enlace]
Suggested Hashtags: #HenGee #WestCoastHipHop #AfroLatino #BilingualLyricism #CulturaViva #LEADSummit
Week 4: September 29 – October 5 (Event Week)
POST ON 9/30 (Tue) — Padrinos de Honor
Type: Photo Post (Carousel with portraits or a clean grid graphic)
Caption (EN): ✨ Honoring our 2025 Padrinos de Honor • Ignacio Gomez — Chicano visual artist & muralist • José Feliciano — Legendary guitarist, singer & composer • Bel Hernandez — Founder/CEO, Latin Heat Media (Annual César E. Chávez Madrina de Honor) • Enrique Castillo — Producer/Co-Director/Writer (Annual César E. Chávez Padrino de Honor) Their artistry, leadership, and advocacy embody LEAD’s mission. 🔗 Details / Register: [Insert link]
Caption (ES): ✨ Honrando a nuestros Padrinos de Honor 2025 • Ignacio Gomez — Artista visual chicano y muralista • José Feliciano — Legendario guitarrista, cantante y compositor • Bel Hernandez — Fundadora/CEO de Latin Heat Media (Madrina de Honor César E. Chávez) • Enrique Castillo — Productor/Co-director/Guionista (Padrino de Honor César E. Chávez)
Su arte, liderazgo y abogacía encarnan la misión de LEAD. 🔗 Detalles / Registro: [Inserte enlace]
Suggested Hashtags: #PadrinosDeHonor #LatinoLeadership #ArtsAndEducation #CSUSB #LEADSummit
POST ON 10/1 (Wed) — Speaker Spotlight: Little Willie G
Type: Photo Post (Little Willie G portrait or Eastside Sound graphic)
Caption (EN): 🎶 Afternoon Featured Speaker (12:45 PM): Little Willie G (Willie Garcia) The iconic voice of Thee Midniters returns to celebrate “The Golden Age of Rock & Roll: Celebrando the Eastside Sound and Beyond.” Culture. Resistance. Legacy. 🗓️ Fri, Oct 3 | 📍 CSUSB | 🎧 Spanish interpretation available 🔗 Register: [Insert link]
Caption (ES): 🎶 Conferencista destacado de la tarde (12:45 PM): Little Willie G (Willie Garcia) La voz icónica de Thee Midniters celebra “La edad de oro del rock & roll: Celebrando el Eastside Sound y más allá.” Cultura. Resistencia. Legado. 🗓️ Vie, 3 de oct. | 📍 CSUSB | 🎧 Interpretación en español disponible 🔗 Registro: [Inserte enlace]
Suggested Hashtags: #LittleWillieG #TheeMidniters #EastsideSound #ChicanoRock #BrownEyedSoul #LEADSummit
POST ON 10/2 (Thu) — Safe Space + Logistics Reminder
Type: Photo Post (inclusive campus visual + logistics slate)
Caption (EN): 💙 You belong here. CSUSB affirms a safe, inclusive campus. Students, families, and community members are welcome at LEAD Summit XIV without fear of harassment. Spanish interpretation available all day. 🗓️ Tomorrow (Fri, Oct 3) | ⏰ Check-in 8:00 AM 📍 Santos Manuel Student Union – South | 🚗 Complimentary Parking: Lot D (Preferred) 🔗 Final details / Register: [Insert link]
Caption (ES): 💙 Aquí perteneces. CSUSB reafirma un campus seguro e inclusivo. Estudiantes, familias y comunidad son bienvenidos en la Cumbre LEAD XIV sin temor a acoso. Habrá interpretación al español todo el día. 🗓️ Mañana (vie, 3 de oct.) | ⏰ Registro 8:00 AM
📍 Santos Manuel Student Union – South | 🚗 Estacionamiento de cortesía: Lote D (Preferente) 🔗 Detalles finales / Registro: [Inserte enlace]
Suggested Hashtags: #SafeCampus #YouBelongHere #CSUSB #CommunityFirst #LEADSummit #Bienvenidos
POST ON 10/3 (Fri) — Day-Of Welcome
Type: Photo Post (door openers / stage shot / branded welcome)
Caption (EN): 🌞 Today’s the day! Welcome to LEAD Summit XIV at CSUSB. From Opening Ceremony to powerful sessions—let’s center Our Stories, Our Way, Our Voice. 📍 Santos Manuel Student Union – South | ⏰ 8:00 AM–2:00 PM 🎧 Spanish interpretation all day
Caption (ES): 🌞 ¡Llegó el día! Bienvenidos/as a la Cumbre LEAD XIV en CSUSB. De la Ceremonia de Apertura a sesiones poderosas—centramos Nuestras Historias, A Nuestra Manera, Con Nuestra Voz. 📍 Santos Manuel Student Union – South | ⏰ 8:00 AM–2:00 PM 🎧 Interpretación en español todo el día
Suggested Hashtags: #LEADSummitXIV #CSUSB #OpeningDay #OurWayOurVoice #LatinoEducation #RepresentationMatters
Please keep an eye out for additional posts on the LEAD social media channels related to this year’s LEAD Summit. We’d appreciate it if you could share these updates on your own social media whenever possible. Thank you for your support!