CoyotePR Featured by CSU System News as Student Run Agency
The CSU featured student run PR agencies, including CoyotePR, our CSUSB student-run agency, for being an innovative approach to learn hands-on skills.Said the article, 'While traditional PR skills, such as writing and public speaking, will always be valuable, today's PR practitioners must also flourish in the digital landscape. Tech-savviness, in addition to interpersonal skills, has become essential to effectively reach the modern audience. To meet the increased expectations of PR professionals, CSU undergraduate students are gaining strong career preparation by working in student-run PR agencies. Currently available at 10 CSU campuses, the agencies are student-managed businesses that provide advertising, public relations and event planning services to real-world companies. The agencies are designed to benefit the clients while providing a robust hands-on learning experience for students.'