DJ Watson

DJ Watson is a 2014 graduate from Cal State University, San Bernardino (CSUSB) that used his experience as an Account Executive in Coyote Advertising to land a job in his professional field. Watson worked as an account manager for Edison-Opto by providing services to existing accounts, obtaining orders, and establishing new accounts by planning and organizing calls to existing and potential clients. Today, you can find Watson working as a Marketing Associate at Techno Coatings Inc. He reveals, “While working with Coyote Advertising, I became aware of how a business works and a taste of the real world. I’ve learned that no matter what a company does, sales is one of the most important positions to keep the company running. Cold calling, emailing and meeting clients in person for the Coyote Coupon Club got my foot in the door for the account executive position I have now. I have the ability to talk to people and get to know them, but with the help of the internship, I was able to utilize this trait and talk to customers. I also realized that no matter who you are, you have to start somewhere and with Coyote Advertising I knew that I wanted to pursue a career in the account executive field.”